Dan Gillmor writes about Business Blogging and Why it Can Work, citing the humanising effect of the Scobleizer Weblog on Microsoft's PR as an example.
Good piece with some useful comments.
smarter, simpler, social
by Lee Bryant
This is a Headshift blog post by Lee Bryant, written on October 23, 2003. It has (1) comments, the latest of which was on February 8, 2004.
I am new to the internet and I am surfing here and this is very interesting reading. I did a search in the search engines on "company blog" and I found your web blog.
I am a Lawyer in Halifax, Nova Scotia, Canada and thus my interest in searching for a company blog on the WWW.
I just wanted to see how the rest of the world thinks and see what trends and technology are happening in the world. I also was interested in a blog for myself which might possibly lead to a blob for my law firm, you never know, that is if I can understand the technology of operating a blog. The different things discussed on a website found by searching for "company blog" in the search engine is very amusing reading to this Halifax Lawyer.
Respectfully yours
B. J. Stephens, LL.B.
A Halifax Lawyer