Recently in Corporate Category

What use is Social Media to the Pharmaceutical Industry?

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Coming from a pharmaceutical background I've been keeping a close eye on the industry's use of social technologies.  Whilst working on the inside I focused on social business and connecting people behind the firewall.  Now I'm on the outside I've... read full post

Social Networking for the Legal Profession

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We are proud to announce a major new report, published in association with Ark Group, entitled Social Networking for the Legal Profession, which looks in depth at current practice in social networking and social technologies within the legal sector read full post

Social networks as information filters

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Yesterday, I went along to the InformatieProfessional Conference here in Amsterdam. As with all things associated with the web these days, the theme of the conference was Integrity 2.0. Key issues revolved around data privacy, information reliability and management of... read full post

Business 2.0

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As organisations become more transparent, more open, more prepared to share we are seeing more and more intellectual capital being given away "free". There is the over-quoted example of Goldmine giving away its geological data, Sun Microsystems and IBM giving... read full post

Futures planning with horizon scanning and social computing - Part I

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In today's complex and turbulent environment, organisations need 'foresight' to be able to respond promptly to various change drivers including technology, sustainability, globalisation and the economy. Essentially 'foresight' is a participative approach to creating shared long-term visions to inform short... read full post

Your corporate website is irrelevant

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The days of the monolithic corporate website are numbered. Twentieth century corporate structures, which, to borrow sentiment, if not words from Lee Bryant, put the World's window upon your organisation in the hands of the IT guys in the basement... read full post

User-Driven Companies Should Start from Within

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My talk about user-driven companies and how we can go beyond surface-level user engagement from the Next09 conference in Hamburg. read full post

Going with the flow: whither enterprise RSS?

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Reports of the death of RSS at the hands of Twitter are exaggerated, though they contain a grain of truth. Here's why I think we are yet to see its real value in the enterprise. read full post

Second-wave adopters are coming. Are you prepared? Part 2 / 3

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This is the 2nd part of a blog post looking at user adoption.1) Overview of barriers to introducing Enterprise 2.0 and user adoption2) Scrutinizing barriers to user adoption3) Thoughts on how to attract second-wave adopters In the first post I... read full post

Second-wave adopters are coming. Are you prepared? Part 1 / 3

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I decided to break this blog post down into three parts, as it had become way too long during all those endless nights of writing. The general theme is that in the near future we will see more companies starting... read full post

The impact of twitter on recruitment

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About six hours ago I used twitter to announce the availability of a paid internship opportunity, being offered through the Channel 4 Diversity Production Scheme, here at Headshift. It's one of a number of internships made available through the scheme.My... read full post

Amongst other things, we're connectors

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Over the past few weeks two interesting things have surfaced time and time and time again in the client workshops, consulting engagements and pitches I've been involved in here at Headshift, namely that:the work we do behind firewall on the... read full post

Launching Shell's first climate Change Blog

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Helping Shell launch their first climate change conversation blog read full post

Manage, and you might survive. Facilitate, and you will thrive.

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Recently I went to see an organization, and a good while into a very pleasant conversation I was asked: 'Will we (organization) become obsolete in ten years'? What a daunting question! What had happened? The organization has about 1000 member... read full post

Social media training - an online guide

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One of the best things about my job here at Headshift is that I have various opportunities to inform and enthuse people about the benefits of using social media tools and services to support their existing processes. In order for... read full post