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Using behavioural data to create compelling content
Most owners of social software systems use the data generated through usage in their reporting of metrics. So, alongside the standard metrics such as unique users, page impressions, time spent, etc, social tools often enable actions which can also be... read full post
Curating, not moderating, the flow of content and participation
User generated content is, for many media companies and other organisations, more of a problem than a solution. Vague calls to action lead to waves of irrelevant content submitted by audiences who have taken time, effort, and in some instances... read full post
Social Strategy Talk: Participation and Open data
Extract and slides from a talk I gave about the importance of participation underpinned by open data read full post
Preview of UK Government's open data site
The new data.hmg.gov.uk site is a good first effort towards creating a UK version of data.gov and enabling open data to be shared and re-used outside government read full post
Social media monitoring - more first step than end game
Prior to the rise of mass production and assembly line processes in the latter half of the 20th century, new products and services were often created in response to a direct conversation between consumers and businesses.If a consumer - they... read full post
Lessons from the plinth
We are over half-way through the fourth plinth project and it has been quite a ride. We have learned a lot about combining 'social media' with real life and broadcast video, so here are some reflections so far read full post
Enabling the social shift from the centre of the flow
Over the past couple of months, I've spent a lot of time speaking with, and running training courses for, people in the PR and marketing industries. Their roles are changing because customer expectations are shifting - consumers, constituents, audiences and... read full post
Rebooting Britain
The great and the good of social media (as well as the rest of us) descended on the Institute of Electrical Engineers in London yesterday for Reboot Britain, a 1-day conference run by NESTA looking at "how the promise of... read full post
Social Tools for Inclusive Public Policy
Last Thursday the Social Media Club and FutureGov teamed up at Canada House to deliver a conference called Global networks, local action: transforming communities with social media. Below are a few observations on the conference and the wider public sector.Political apathy and distrust of political institutions are... read full post
What should EU governments do with the web to transform public services?
To encourage EU governments to act more quickly on public services 2.0, we have joined with other partners to launch (what we hope will become) a co-created declaration on public services to sit alongside the ministerial declaration at Malmo in November 2009. read full post
User-Driven Companies Should Start from Within
My talk about user-driven companies and how we can go beyond surface-level user engagement from the Next09 conference in Hamburg. read full post
Going with the flow: whither enterprise RSS?
Reports of the death of RSS at the hands of Twitter are exaggerated, though they contain a grain of truth. Here's why I think we are yet to see its real value in the enterprise. read full post
Amongst other things, we're connectors
Over the past few weeks two interesting things have surfaced time and time and time again in the client workshops, consulting engagements and pitches I've been involved in here at Headshift, namely that:the work we do behind firewall on the... read full post
Enabled by Design v0.1 is alive and kicking
New design innovation site launched for Enabled by Design this week - feedback welcome. read full post
Social media training - an online guide
One of the best things about my job here at Headshift is that I have various opportunities to inform and enthuse people about the benefits of using social media tools and services to support their existing processes. In order for... read full post
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