A DachisGroup Company

Sharing our thinking in the open is a great way to learn from our network and peers, and we love to discuss social business on our blog or during one of the many conferences we attend around the world.

Lurkers as potential bridges in social networks

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Ton Zijlstra is thinking about the role of lurkers in online social networks, and whether they can in fact act as brifges to new and unknown groups of people: Lurking and Social Networks

“The most obvious characteristic of a lurker is that he’s at the fringe of a group, listening and observing. Being at the fringe may seem like a bad place from the core, but in fact is a good position to build bridges to other groups, and be aware of other groups in the vicinity. In a face to face setting like a pub or a meeting of some kind, a lurker is visible, often shortly introduced after which the focus of attention shifts to the established group members again.”

As is so often the case, this train of thought and the hand-drawn diagrams that accompany it were the result of good company and food.

One Response to Lurkers as potential bridges in social networks

  1. By incorporated subversion on February 13, 2004 at 2:49 am

    Lurkers and Online Learning

    Headshift points to Ton who talks about Lurkers as potential bridges in social networks : “The most obvious characteristic of a lurker is that he’s at the fringe of a group, listening and observing.