The wiki for this UK publisher is a platform designed to support the work of editors, PR specialists and innovators inside and across departments around new product ideas, innovations and market intelligence.
An increased need to share ideas
With the wiki we responded to the increased internal need to be able to brainstorm and share ideas for new innovations and books collaboratively online, and share market intelligence around products and authors.
Through an analysis of the needs and user requirements of three pilot groups of users Headshift agreed a plan for the implementation of tailored wiki spaces meeting each pilot group's specific needs.
A wiki-based platform
The system for the publishing house was built entirely on the Confluence wiki platform which was customised to match the needs of a diverse internal audience taking part in the pilot programme including PR professionals, editors and innovation team members.
The wiki-platform was customised with ease of use in mind, and included tools such as blogs, social bookmarking, and RSS to aggregate specifically relevant news.
Overcoming departmental borders
The main benefit of the wiki has been to overcome departmental borders and create spaces to explore and think about new innovations, products, as well as new ways of working. The wiki also provides them with a tool to monitor what is being said on their books and authors on the web complimenting traditional PR and media work.
An increased need to share ideas
With the wiki we responded to the increased internal need to be able to brainstorm and share ideas for new innovations and books collaboratively online, and share market intelligence around products and authors.
Through an analysis of the needs and user requirements of three pilot groups of users Headshift agreed a plan for the implementation of tailored wiki spaces meeting each pilot group's specific needs.
A wiki-based platform
The system for the publishing house was built entirely on the Confluence wiki platform which was customised to match the needs of a diverse internal audience taking part in the pilot programme including PR professionals, editors and innovation team members.
The wiki-platform was customised with ease of use in mind, and included tools such as blogs, social bookmarking, and RSS to aggregate specifically relevant news.
Overcoming departmental borders
The main benefit of the wiki has been to overcome departmental borders and create spaces to explore and think about new innovations, products, as well as new ways of working. The wiki also provides them with a tool to monitor what is being said on their books and authors on the web complimenting traditional PR and media work.
