Blogging was where we began, and how we built our company so we have preserved this archive to show how our thinking developed over a decade of developing the use of social technology inside organisations

Alessandro Morandi


Alessandro is a software developer hailing from Milan, Italy.

After obtaining a BSc in Computer Engineering at Politecnico di Milano he started working on various innovative and ambitious projects, always looking for something new to learn.

He’s a firm believer in the idea that good development isn’t just limited to writing code: in fact, any team project is a social activity that relies on adaptation, collaboration and communication.

He’s spending his spare time exploring the fields of computer science, music, psychology and communication, but mostly rocking off behind a drumkit.

He is also currently working on Baker, an open source framework to bring beautiful HTML5-compliant ebooks to the iPad.